Where does Insert Coin think that the market for gamification will be in ten years?
Our belief is that most digital apps and services will use some sort of gamification. It will be standard and mandatory. The ones who did not adapt will not have kept their users. Gamification won’t be optional in the future. Companies and organizations that fail to engage and keep up to speed on the new engagement economy won’t survive.
Why should you have gamification?
Users want to engage with brands and products. We must encourage this and let them create a relationship. We must provide better and more instant feedback and keeping the attention up for our customers and employees.
Why should you go with Insert Coin?
Insert Coin is the leading expert in gamification. We have some of the most well-known authors and thought leaders in our team. Experience and knowledge are key to success.
When Insert Coin uses the word Gamification it is with both great passion and great respect. Great passion for its ability to create engagement the way games do and great respect for the craftsmanship it takes to get it just right.
Does it have to be a game?
The “game”-aspect of the term could make one think that in order to gamify something, it needs to be made into “a game”. Nonetheless, for the most part, it is a recognition of games as a medium that has always embraced a more User-Focused Design that remembers that the users in the system, have their own will and desires and therefore need a reason why to engage.